Loyalty

At Levergy, we know how it important it is to focus on building your business. From day one, we have aimed to ensure that we always put our client's interests first- even at our expense.

That's why we're committed to keeping this core value alive.

While exclusivity sounds like an easy topic, it's actually more complicated than one might expect. From companies expanding their service area or adding on new services, things can get messy. As we've learned lessons to best serve companies like you, here's how we are thinking about this topic:

• We'll continue to protect your "headquarters". As service areas continue to expand and multiple GMBs become more and more common, it's becoming extremely difficult for us to expand our protective boundary while also keeping our costs under control. To help address this, we'll continue to limit the clients we can support in your primary headquarter location.
• Large & dense markets will have modified capacity. For many of the companies we support, it's 100% feasible for them to service an entire town without much fuss. For others, it's logistically difficult or impossible. If your headquarter city has 1 million or fewer people, we will limit our engagement to 1 company per trade. If your headquarter city has more than 1 million people, we'll limit our capacity to 1 company per trade per million in population.
• Long term relationships make loyalty a no-brainer. If you have a 12-month or longer agreement in place, protecting your territory makes sense for everyone. Month-to-month or one-off projects won't get the benefit of this territory protection.
• If Levergy is supporting you with a full-service offering (ex: SEO + GMB + social), protecting your territory within a 12-month or longer agreement is an obvious benefit. Ala carte services can't be protected in the same way.
• Protecting our client's headquarters only works as a mutual partnership. Companies who do not keep their account in good standing may not be able to retain that protection.
• First rights of refusal should go to our existing partners. As much as everyone loves new partnerships, sometimes building on existing partnerships is better for everyone. If another company wants to work with us a) in another town outside of your headquarter location, b) in your headquarter location that's expanded by population, or c) in your headquarter location for a service you do not yet provide but intend to, our current companies should have the right to purchase that additional capacity first before offering it to another company.

As always, we take our partnership with the clients we support extremely seriously, and we think this clarity will help provide the framework needed to continue delivering strong work for companies like yours.